Why Every Franchise Brand Needs a Podcast (And Most Still Don’t Have One)
Quick Summary A franchise podcast is the highest-ROI recruitment tool available to franchisors in 2026. At Jim’s Group, 90% of […]
Franchise Marketing
Franchise Marketing
The Franchise Podcast Strategy That Recruited 2,000+ Franchisees Without Brokers or Big Ad Spend
Key Takeaways A dedicated franchise podcast is the single most effective organic tool for franchise recruitment Prospective franchisees at Jim’s
How to Market a Franchise from Scratch: Pre-Sell, Content & Trust
When Michael Black launched Success Tutoring at just 17, he was teaching kids from a spare room in his parents’
How I Doubled Australia’s Largest Franchise Network Using Content Marketing
How I Doubled Australia’s Largest Franchise Network Using Content Marketing As Chief Marketing Officer at Jim’s Group, Australia’s largest franchise
Joel Kleber on Franchise Content Marketing: Key Insights from the Franchise Oz Podcast
Content marketing has transformed franchise recruitment, and the numbers speak for themselves. On the Franchise Oz podcast, I shared how
Glenn Walford’s Blueprint for Fixing Broken Franchise Marketing | Franchise Marketer Podcast
“Franchisors are addicted to leads, and that addiction is getting in the way of brands investing in video content.” This
Franchise Marketing: How ‘Day on the Road’ Videos Boost Jim’s Group Franchise Sales
Rather than using Chat GPT to come up with a catchy H1 title with an appropriate bunch of sub-headings that
Franchise Lead Generation with Social Media
This video provides you with some insights into how I used social media and video content to generate franchise sales
How TikTok Can Skyrocket Your Franchise Enquiries 🚀
How I use TikTok to generate franchise sales for Australia’s largest franchise, Jim’s Group. In the dynamic landscape of digital
Harnessing Video Content for Franchise Lead Generation: Insights from My Interview with Glenn Walford
In a recent one-on-one, I had the opportunity to discuss the role of video content in franchise lead generation with