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You cannot please everyone with what you post on social media!

you can't please everyone on social media

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Social media is a powerful tool, a window into the thoughts and feelings of people from all over the world. It has the power to connect, entertain, and sometimes, ignite passionate debates over the most unsuspecting content. Case in point: a simple meme.

The Great Meme Debate

Recently, we decided to share a popular “laughing guy” meme on Jim’s profile.

To provide some background, many don’t know that often, busy entrepreneurs or CEOs don’t personally manage their social media accounts or generate their own memes.

So, when you see Jim posting something light-hearted, that’s my handiwork.

Now, this particular meme was a hit, to say the least. It humorously directed audiences to Jim’s book, giving a nod to his business journey.

The meme had previously been posted a few times because, frankly, it resonated well.

No issues, no concerns. Or so we thought.

You Can’t Please Everyone

Enter John K, a passionate meme aficionado who took issue with the particular use of this meme.

In his eyes, our harmless attempt to create a connection was nothing short of “blasphemy”.

He argued that this meme, which originally was a playful jab at corporate entities, was now twisted to self-promote.

According to him, memes should “stick it to the system,” not endorse it.

His sentiment reminds us of an essential truth about social media: You can’t please everyone.

The Takeaways

  1. Memes Have Multiple Interpretations: What’s hilarious to one might be blasphemous to another. Everyone brings their own perspective and baggage to the table.
  2. Everyone Has a Megaphone: The digital age has democratized speech, giving everyone a platform. While this is largely a good thing, it also means a single negative voice can sound incredibly loud.
  3. Know the Real Story: It’s easy to judge from the surface. John, for instance, might not know about Jim’s significant contributions to the small business world, potentially creating more millionaires in the country than anyone else.
  4. Stay Resilient: There will always be critics. Focus on your message, stay true to your brand, and remember the positive engagements. Let the occasional negativity roll off your back.
  5. Empathy in Engagement: When encountering negative feedback, it’s always worth pondering what might be happening in that person’s life that prompted such a response. A little empathy goes a long way.

In conclusion, while the world of social media brings immense opportunities for engagement and brand growth, it’s also rife with challenges. The key is to remain authentic, engage with empathy, and remember that you cannot please everyone.

About the Author

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I went from foster care to the CMO for Australia's largest franchise, the Jim's Group. I share my knowledge that helped us grow to 5,300 franchisees with various content marketing and other strategies. I personally manage multiple Jim's brands and do the actual work, not just delegate. I also have multiple online websites where I am currently building online revenue sources.


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