Hi, I'm Joel Kleber CMO for Australia's largest franchise, Jim's Group. 

Subscribe to my newsletter to stay in touch where I will email when I have some great information to share

Joel Kleber - CMO for Jim's Group

FEATURED IN

Joel Kleber marketing trends

NAMED NUMBER 1 in the TOP 30 Franchise Executives Report 2024 

joel kleber number franchise executive 2024

I was suprised to take out number 1 spot in the annual TOP 30 Franchise Executives Report 2024 considering it was my first time applying amongst a lot of outstanding inviduals in franchising. 

I really do not like promoting this, however, this is a personal brand website and it needs to promote some authority as to why people should listen to what you have to say, which that award helps a little with. 

You can click 'read more' to learn the reasons why I was chosen for the number 1 spot, however, it's an award for many people who help and support me in what I do. 

FEATURED ARTICLES

From Truck Driver to Mowing Mogul: How I Built a Thriving Jim’s Mowing Franchise in 18 Months
The very first Facebook Live with Jim’s Group CEO, Jim Penman and Joel Kleber called #ASKJIM
How Jim’s Group Supports Franchisees with Mental Health: An Interview with Jason Banks, CEO of TIACS

LATEST POSTS

From Truck Driver to Mowing Mogul: How I Built a Thriving Jim’s Mowing Franchise in 18 Months
The very first Facebook Live with Jim’s Group CEO, Jim Penman and Joel Kleber called #ASKJIM
How Jim’s Group Supports Franchisees with Mental Health: An Interview with Jason Banks, CEO of TIACS
How I helped build the Jim’s Group to 5,500 franchisees with social media
I was named the Winner of the Top 30 Australian Franchise Executive Award 2024.
Swell AI Review: The AI writing software that makes podcasts easy!

LATEST VIDEOS

Over the last 5 years, the single biggest reason we have grown from 3,800 franchisees to 5,500 franchisees after years of stagnation has been due to Joel's work and innovation. 

Jim's Group and Jim's Mowing Founder, Jim Penman

WHAT OTHERS SAY

MY PODCASTS 

I host and created 2 podcasts for the Jim's Group and Jim's Mowing brands. I also created the lived experience podcast to share stories of Bipolar, Schizophrenia and Children of Parents with complex mental health conditions. 

Jim's Podcast with Jim Penman and Joel Kleber
More than just mowing hosted by Joel Kleber for Jim's Mowing
lived experience podcast joel kleber

About Joel Kleber

I went from growing up in Foster homes to the CMO of Australia's largest franchise the Jim's Group which has over 5,500 franchisees. I did so by using innovative social media, video marketing and podcast strategies for the first time in the Australian franchise market. 

I share what I do in work and advice from someone working in franchise marketing. 

>